Why Doing Favors Makes You Friends: The Ben Franklin Jedi Mind Trick

Why Doing Favors Makes You Friends: The Ben Franklin Jedi Mind Trick

The Ben Franklin effect suggests that getting someone to do you a favor can make them like you more, due to cognitive dissonance. By rationalizing their actions, humans convince themselves they must like you since they helped you. This quirky psychological trick can foster goodwill and deepen connections.

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Emotional Contagion: Your Invisible Influence

Emotional Contagion: Your Invisible Influence

Emotional contagion, the unseen force that shapes our interactions, is the phenomenon where emotions spread from human to human, much like a ripple across water. It underscores the power of our non-verbal cues in influencing the mood and atmosphere of those around us. By harnessing this subtle yet impactful force, we can create more empathetic, connected, and joyful communities.

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Storytelling: Why the Art of Crafting Compelling Stories is Key to Persuasion and Influence

Storytelling: Why the Art of Crafting Compelling Stories is Key to Persuasion and Influence

Storytelling is a practice as old as humanity itself. From the earliest cave paintings to the modern era of cinema, stories have been a means of communication, connection, and comprehension for humans throughout history. And for those seeking to master the art of persuasion and influence, understanding the power of storytelling is vital.

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